Joico Blonde Life Creme Lightener

Joico Creme Lightener 240gr

Joico Blonde Life Creme Lightener

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Exotic oils and bond-building Arginine make this next-generation crème lightener the perfect blonding choice for on- or off-the-scalp techniques.
• Achieve up to 9+ levels of lift in a flash
• Reduce breakage by 77% in one treatment*
• Strengthens hair to be 4X more resistant to breakage*
• On/Off-scalp application
• Blonde hair becomes lustrous and healthy-looking
• Designed for balayage, freehand and ombré techniques – with or without foils
• No dedicated developer

Perfect When:
• You want up to 9+ levels of lift with less fear of damage*
• You want to go blonde quickly while maintaining healthy-looking hair
• You want the freedom to create freehand balayage and ombré looks off-the-scalp
• You want a formula that stays moist, allowing you to safely lift hair with flexible viscosity
• You want blonde with exceptional shine and brilliance
• You want better protected* strands for double-processed blondes
• You want versatility for unlimited color techniques, such as sombré and babylights

Let’s Look Inside…
Going bombshell blonde no longer means sacrificing healthy-looking hair. Blonde Life Crème Lightener changes the game, reducing breakage by 77%* in a single treatment.
• Bond-Building Arginine is a naturally occurring amino acid crucial to hair’s strength
• Monoi Oil, a rare, exotic blend of Coconut Oil and Tahitian Gardenia Flower, fights frizz and boosts shine while helping protect hair from environmental damage
• Tamanu Oil, a rich, Southeast Asian UV-absorber packed with fortifying Omega-6 and -9, helps deeply hydrate hair, bump up shine, and banish brittle strands

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