Fall back in love with your hair, with the 72 Hair Professional Smoothing System. The only collection you need for beautifully smooth, glossy hair, with minimum effort.
Discover how you can have a great hair day, every day.

Expertly formulated hair products developed to deliver salon-style results, even at home.

The 72 Hair Story

With over 40 years of experience, hairdressing is in the Green family’s DNA. The love of hair flows through their salon-grade collection of hair products: 72 Hair. The Greens created 72 Hair, formulating the perfect products to do exactly what they needed for their clients’ hair. 

Product Formulation

72 Hair has harnessed the power of professional-grade ingredients, with the expertise of their experienced team of stylists, to ensure your hair looks its best, day in, day out. The key ingredients are wrapped in luxe formulas that are a delight to use.

 

 

Hair Promise

Beautifully, glossy hair, with minimum effort, every day. That’s the 72 Hair Promise. The expertly formulated salon quality hair products deliver the smoothing results your hair deserves, with no fuss.

Active Ingredients

Glycolic Acid

Extracted from sugar cane:

  • Eases the penetration of substances
  • Means of absorption of other active ingredients
  • Reinforces the hair structure
  • Makes the hair easy to handle
 

Green Tea

Green tea extract:

  • Kills the bad bacteria in the hair and scalp
  • Softens and strengthens the hair fibre
  • Prevents split ends

Lactic Acid

Derived from the fermentation of milk sugar:

  • Increases the weight of the hair fibre
  • Make the hair smoother and softer due to it's high moisturizing level
  • Improves the absorption of other ingredients

Wheat Protein

Derived from wheat protein:

  • Increases the hair's ability to retain water
  • Provides volume
  • Reduces porosity
  • Improves smoothness

Malic Acid

Extracted from apples:

  • Removes dead skin cells
  • Neutralizes the pH
  • Promotes intense shine

Keratin

Vegetable derived:

  • Increases elasticity
  • Closes down the cuticle to make hair more manageable and smoother
  • Eliminates frizz
  • Promotes shine

Tartaric Acid

Extracted from tamarind:

  • Fights the premature aging of the hair fibre
  • Adds moisture
  • Enhances durability
  • Controls frizz
  • Adds extra shine

Silk Protein

Synthetic:

  • Encourages volume and shine
  • Adds a protective film
  • Enhances elasticity

COLLECTIONS

The 72 Hair Story

The 72 Hair Story

With over 40 years of experience, hairdressing is in the Green family’s DNA. With three generations of hairdressers, the love of hair flows through their salon-grade collection of hair products: 72 Hair. The Greens created 72 Hair, formulating the perfect products to do exactly what they needed for their clients’ hair. 

Product Formulation

Product Formulation

72 Hair has harnessed the power of professional-grade ingredients, with the expertise of their experienced team of stylists, to ensure your hair looks its best, day in, day out. The key ingredients are wrapped in luxe formulas that are a delight to use.

Hair Promise

The Hair Promise

Beautifully, glossy hair, with minimum effort, every day. That’s the 72 Hair Promise. The expertly formulated salon quality hair products deliver the smoothing results your hair deserves, with no fuss.

Active Ingredients

Glycolic Acid

Glycolic Acid

Extracted from sugar cane:

  • Eases the penetration of substances
  • Means of absorption of other active ingredients
  • Reinforces the hair structure
  • Makes the hair easy to handle
Green Tea

Green Tea

  • Kills the bad bacteria in the hair and scalp
  • Softens and strengthens the hair fibre
  • Prevents split ends
Lactic Acid

Lactic Acid

Derived from the fermentation of milk sugar:

  • Increases the weight of the hair fibre
  • Make the hair smoother and softer due to it's high moisturizing level
  • Improves the absorption of other ingredients
Wheat Protein

Wheat Protein

  • Increases the hair's ability to retain water
  • Provides volume
  • Reduces porosity
  • Improves smoothness
Malic Acid

Malic Acid

Extracted from apples:

  • Removes dead skin cells
  • Neutralizes the pH
  • Promotes intense shine
Keratin

Keratin

Vegetable derived:

  • Increases elasticity
  • Closes down the cuticle to make hair more manageable and smoother
  • Eliminates frizz
  • Promotes shine
Tartaric Acid

Tartaric Acid

Extracted from tamarind:

  • Fights the premature aging of the hair fibre
  • Adds moisture
  • Enhances durability
  • Controls frizz
  • Adds extra shine
Silk Protein

Silk Protein

Synthetic:

  • Encourages volume and shine
  • Adds a protective film
  • Enhances elasticity
72 Hair

Collections

Intense Moisture

Intense Moisture

The collection for natural or colour-treated hair. Luxurious vegan, sulfate free and paraben free line. Formulated to add strength and moisture, protect hair against sun, pollution and UVA damage.

The collection for natural or colour-treated hair. Luxurious vegan, sulfate free and paraben free line. Formulated to add strength and moisture, protect hair against sun, pollution and UVA damage.

Nourishing

Nourishing

The collection for very dry, processed hair. Designed to combat styling damage, and restore shine and manageability, while protecting hair from heat.

The collection for very dry, processed hair. Designed to combat styling damage, and restore shine and manageability, while protecting hair from heat.

Smoothing

Natural, colour-treated, or fine hair? This is the collection for you. Formulated to add strength, moisture and ultimately help reduce frizz. This collection will make you fall back in love with your hair with every wash.

Natural, colour-treated, or fine hair? This is the collection for you. Formulated to add strength, moisture and ultimately help reduce frizz. This collection will make you fall back in love with your hair with every wash.

Best Sellers

phrizzy-o-therapy

The latest innovation in the care of frizzy, unruly, unmanageable hair that can last-up to 12 weeks per application.

Blow Dry Cream

Multi-tasking leave-in cream reduces blow drying time, eliminates frizz and protects from heat damage in one quick step.

Nourishing Shampoo

Formulated to add strength, moisture and ultimately help reduce frizz. This daily shampoo will make you fall back in love with your hair with every wash.

Repairing Oil

For all hair types. A lightweight, multi-use oil that eliminates frizz, leaving hair smooth, with radiant shine.

Medium hold texturizing hair wax cream for men, with semi-matte finish.

Instantly removes yellow tones from blonde hair, with hydrating guarana, for hair that’s blonder than blonde.

With a dual combination of kaolin and bentonite clays coating the hair, it absorbs moisture for an extra dry, matte finish.

This fibrous hair gum gel delivers an extreme hold to control your style. Ideal for spiky wet looks and to give extra support to longer hair.


Best Sellers

phrizzy-o-therapy

The latest innovation in the care of frizzy, unruly, unmanageable hair that can last-up to 12 weeks per application.

Blow Dry Cream

Multi-tasking leave-in cream reduces blow drying time, eliminates frizz and protects from heat damage in one quick step.

Nourishing Shampoo

Formulated to add strength, moisture and ultimately help reduce frizz. This daily shampoo will make you fall back in love with your hair with every wash.

Repairing Oil

For all hair types. A lightweight, multi-use oil that eliminates frizz, leaving hair smooth, with radiant shine.