VIRTUOUS BEAUTY
GENUINE | EFFECTIVE | RESPECTFUL
Certified vegan cosmetic formulas.
Devoid of animal-derived ingredients.
Vegetal, avant-garde, highly tolerable
formulations, which respect the environment.
Discover The Rituals
The Virtuous Scalp Ritual is the new ritual system based on organic medicinal herbs, vegetable oils and flower extracts dedicated to scalp care. A holistic wellness experience that involves mind, body and spirit, towards a state of psycho-physical balance.
E1/ ENERGISING
PREVENTION OF HAIR LOSS TREATMENT
Ritual indicated for the treatment of sensitive scalp and brittle hair, prone to falling out. The hair is thicker, healthy and invigorated. Dermatologically tested on sensitive skin.
E2/ REGROWTH
ANTI HAIR-LOSS INTENSIVE TREATMENT
Intensive anti-hair loss ritual for the treatment of physiological hair loss. The hair is thicker, healthy and invigorated. Proven results certified by trichological testing. Dermatologically tested.
E3/ PURIFYING
DETOXIFYING AND ANTIPOLLUTION TREATMENT
Ritual indicated for the treatment of intoxicated scalp. The properties help to detoxify the scalp removing atmospheric pollution residues. Dermatologically tested on sensitive skin.
E4/ DANDRUFF
INTENSIVE TREATMENT AGAINST DESQUAMATION
Ritual adjuvant in the treatment of dry and greasy dandruff. Counteracts the formation of dandruff and the oily sensation, while deeply purifying the skin. Dermatologically tested on sensitive scalp.
E5/ CALMING
SOOTHING ACTION TREATMENT
Ritual suitable for the treatment of sensitive skin, made fragile by external aggressions. Essential oils reduce the feeling of discomfort, give relief and an immediate feeling of well-being. Tested on sensitive skin.
E6/ REBALANCING
SEBUM CONTROL TREATMENT
Ritual suitable for the treatment of the scalp with excess sebum. Helps to normalise excess sebaceous and sweat secretions. Hair and skin are clean for longer. Dermatologically tested on sensitive skin.
E7/ SPECIALS
Designed to enrich and enhance the benefits of The Virtuous Scalp Ritual. Used in combination with specific rituals, they help to rebalance, purify and strengthen the scalp and hair, ensuring optimal results and tailored care for every need.
BRITTLE HAIR
REGENERATING BEAUTY ROUTINE
WITH WHITE TRUFFLE PHYTOCOMPLEX
Restructures brittle, toneless and stressed hair. Filler effect that makes it softer and regenerated.
REPAIRS | RENEWS | HYDRATES
FRAGRANCE NOTES
GREEN — green bergamot, orange, green note
FLORAL — rose, jasmin, lily of the valley, hyacynth
ORIENTAL — patchouli, vetiver, tonka bean, tobacco, vanilla
COLOURED HAIR
AFTER COLOUR BEAUTY ROUTINE
WITH GREEN WALNUT PHYTOCOMPLEX
Protects hair colour from fading, prolongs its duration and provides extreme shine. Exalts colour results with a shiny, bright and long lasting final effect.
PROTECTS | HYDRATES | SHINES
FRAGRANCE NOTES
CITRUS/FLORAL — mandarin, rose
WOODY — wood, cedar, freesia
AMBERY — amber, lily of the valley
Delicate
Formula
Organic
Ingredients
Vegan
Friendly
Fragrance
Experience
Sustainable
Packaging
Responsible
Choices
CERTIFIED FORMULAS
Products with nonaggressive, ecocompatible and natural formulas obtained by limiting use of polluting chemical processes.
Dermocompatible and degradable ingredients suitable for sensitive skin.
ORGANIC INGREDIENTS
Formulations made of up to 97,5% ingredients of natural origin and organic farming, obtained without resorting to synthetic active ingredients.
VEGAN QUALITY
Absence of animal-derived ingredients and components, as well as the exclusion of animal substances and genetically modified organisms (GMOs) in the entire production cycle.
PETA APPROVED
Attesting to our company’s
commitment to fighting animal testing. We are against vivisection, experimenting and other brutal treatments on animals.
NICKEL TESTED
As a guarantee of protection from one of the most common allergies, the nickel value* each lot of production is checked.
*the tolerance threshold
which is lower than 1ppm.