Blonde Life SilverLight Lightening Powder
Get ready to ‘steel’ the spotlight with new Blonde Life SilverLight Lightening Powder that helps prime hair while processing to prepare for on-trend cool blondes.
This cool-as-can-be formula is designed with CHARCOAL to help counteract brassiness while processing, while delivering the same stunning 9+ levels of lift you expect from Blonde Life.
JOI & BENEFITS
Help counteract brassiness while processing, build bonds, and lift hair up to 9+ levels using NEW Blonde Life Silverlight. With JOICO’s fast-acting, charcoal-infused powder lightener, it’s easy to keep you and your clients’ blonde hair, cool.
- Helps prime hair while processing to prepare for cool/silver blondes
- Charcoal-infused formula helps counteract brassiness while processing hair
- Lifts and primes while processing, for cool blondes
- Delivers up to 9+ levels of lift!
- Builds bonds for strong blondes
- Does not transfer when rinsing
- Protects hair and reduces styling breakage by over 54%*
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Strengthens hair, making it 2x more resistant to breakage*
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Pairing with cool/neutral Blonde Life Demi Gloss Shade
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Your client wants on-trend, cool, gray, ash or silver toned blonde hair
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You want ash blonde hair that looks healthy
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You want a high-lift lightener that helps leave hair feeling stronger and helps reduce breakage with every application*
NOW LET’S USE IT:
ON SCALP: Mix 1 scoop (20g) of Blonde Life SilverLight with 2 fl oz (60 ml) of 10 (3%) or 20 (6%) Volume JOICO Developer of your choice. DO NOT USE 30 (9%) or 40 (12%) Volume for ON-SCALP mixtures.
OFF-SCALP: Mix 1 scoop (20g) of Blonde Life SilverLight with 1 fl oz (30 ml)- 2 fl oz (60 ml) of 10 (3%), 20 (6%), 30 (9%), or 40 (12%) Volume JOICO Developer of your choice.
TIMING: Process for up to 60 minutes or until the desired lift is achieved. DO NOT USE HEAT.