Blonde Life Demi-Permanent Liquid
BLONDE LIFE DEMI-GLOSS
Luminous shine, bond-building, and endless toning possibilities? Meet the NEW Blonde Life Demi Gloss that checks all the must-haves on your list. These seven gloss-giving liquid toners are designed to boost shine, neutralize brassy blondes, and customize your Blonde Life masterpiece.
JOI & BENEFITS:
Blonde Life Demi Gloss shades are the most versatile tool in the entire Blonde Life system—allowing you to tone and customize pre-lightened hair with seven stunning shades you can mix and match to your clients needs.
- One formula tones, glazes, & glosses. Helps refresh dull, brassy blondes
- Leaves hair looking luminous and shiny
- Intermixable shades for customizable results in one step
- Ideal viscosity for drip-free bottle application
- Ammonia-free formula
- Formulated with bond-building Arginine + our signature Tamanu & Monoi oil blend for beautiful blonde hair
IDEAL WHEN…
- You want to craft luxe-looking, made-for-me shades
- You want toned, pre-lightened hair
- You want to refresh, glaze, or gloss blonde hair
- You want to cancel out brassy undertones or unwanted warmth to deliver a gorgeous, natural-looking blonde tone
- Your client wants to refresh dull, brassy blonde hair back to its original-looking brilliance and tone
NOW LET'S USE IT:
MIXING INSTRUCTIONS:
Mix 1:1 with 5 Volume Joico Developer of your choice. Best applied with a color applicator bottle. When mixing in a bottle, add developer first, then color and shake well.
TIMING:
Process up to 20 minutes or until desired tone is achieved, at room temperature.
POST-COLOR SERVICE:
Rinse thoroughly. Shampoo with Blonde Life Brightening Shampoo. Rinse well. Apply Blonde Life Brightening Masque and leave in for 5 minutes. Rinse thoroughly and towel-dry hair. Style as usual with your favorite Joico products.
DEFY DAMAGE SERVICE:
For damage protection, use with Joico Defy Damage ProSeries 1 before color service and Joico Defy Damage ProSeries 2 for a post-color service treatment.