Joico Blonde Life Hyper High Lift Permanent Creme Color
Joico SKU: V4-BLIFE-CHAMPAGNE
The power to go pale without bleach; deliver the healthiest blonde on the block; and achieve up to 5 levels of lift to natural hair without sacrificing a single strand. That’s the magic of NEW Blonde Life Hyper High Lift Permanent Crème Color, now available in three shine-enhancing shades: Champagne, Pearl, and Clear Booster. With one-step lightening and toning, plus a built-in hair defense system that strengthens strands from the inside out, you’ll swiftly nail dreamy blonde looks.